The witch of the magic shop has decided to live for her hobbies.

Yamada, who died from overwork, made a wish at the moment of death: "In my next life, I want to be born into a family with enough wealth to dedicate my entire life to my hobbies with all my effort." As a result, she is reborn as Ashley, the eldest daughter of the prestigious Liliwell family, which has produced many witches known as Promoters. Yamada succeeds in being born into a family with enough wealth to live her entire life playing. Learning that magic exists in this world, she continues her studies as a witch out of a desire to use magic, and finally becomes a witch. However, what awaits her beyond that is a betrothal to a political marriage with Dave, the eldest son of the prestigious Rozwell family of magicians, with whom the Liliwell family has been on close terms. Determined to live for her hobbies from this life onward, Ashley plans to run away from home with Mars, her familiar (sponsor), in order to escape the betrothal. This is a story in which, while fleeing and hiding from the pursuers of the Liliwell and Rozwell families who try to bring her back wherever she runs away to, Ashley travels from place to place working as a magic shop owner. Will she be able to obtain a peaceful life? No way—she will absolutely obtain it! Because I decided that in my next life, I will live for my hobbies!